Berkshire news 'I visited the new look Body Shop in Reading and was surprised' PremierLeague-News.Com
PremierLeague-News.Com - The new concept store encourages shoppers to get stuck in
PremierLeague-News.Com - Breaking Sport Transfer News ! The Body Shop has always led the way when it comes to high street cruelty-free skincare. The branch in Reading is a popular shop in the town and has been around since 2012. Recently, however, the store closed for a month to have a complete refit. The unit, located at the front of the Oracle Shopping Centre, has had a host of new equipment installed and old displays have been gifted to other branches. Customers were welcomed back to the store on Thursday, August 4 and some people were even gifted a goody bag. Inspired by sustainability the Reading store now features a refill station, a makeup recycling bin, an activism display, gifting hub and a treatment station where you can try out products. READ MORE: 'I went to a second hand shop in the Oracle in Reading and saved over £100 on designer jeans' I decided to head to town myself to see what the new interactive shop was like. As I arrived I noticed that everything looked squeaky clean and smelled fantastic. I was also surprised at the sheer amount of changes to the store - it even had a new 'activism hub' which isn't something you don't usually see in a shop. I spoke to staff member Nicola who talked me through the new treatment station where customers can try out any product they wish. The station is equipped with some sinks and staff members have tools that include a little device that can measure how much moisture is in your skin.
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. (Image: Hannah Roberts) The Body Shop has a focus on activism so the shop also features a display about the company's involvement with legislation to try and change the voting age to 16. With a keen focus on sustainability as well the refill station really caught my eye. Nicola explained that you can buy a reusable bottle and once it's empty all you need to do is wash it out and get it refilled in store. The store has been described as being an "interactive activist" workshop and I can see why.
Customers are now able to get products including shower gel refilled. (Image: Hannah Roberts) The company is encouraging its customers to think about sustainability and politics, whilst also offering people the chance to try before they buy, which is something that has stagnated since Covid. I found it really useful myself to try out the different products to see which worked better and felt better on my skin. Nicola talked me through the difference between shea butter moisturisers and yoghurts and I was able to try out and smell the various samples on display including almond body yoghurt and coconut body butter. There are other interactive Body Shop's in the UK including in Bath and Southhampton, but the one in Reading is unique as it is fitted with reclaimed wood and recycled plastics and features an activism hub with information about gender equality and animal cruelty among other things. Read next: 'I went to Reading's newest coffee shop and think it might be one of the best' 'I tried out Reading's newest sushi restaurant and want one thing to change' New 'vision' for Reading's The Oracle shopping centre Newly-opened Wokingham leisure centre forced to cancel summer camps after Ofsted issue 'I tried McDonald's halloumi fries that are causing a storm online and I can see why'
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